As agentic AI deployment accelerates, much of the conversation centers on its impact on BPOs and customer service. But in a recent Get Paid interview with Manny Medina, TaskUs Co-Founder and CEO, Bryce Maddock, offers a different take: automation won’t eliminate human work. AI will elevate it.
Bryce also shares his bold vision for the future of customer experience. As AI takes on more repetitive, high-volume tasks, human support is evolving toward complex, premium services like white-glove care. Success in this new era won’t be measured by headcount growth, but by the sophistication of the work frontline teams do.