Five Customer-Focused Trends for Companies in 2016

Customers know what they want. They know when they want it - now - and they know how they want it - as close to free as possible. Most importantly, however, they want the overall experience to be as simple and intuitive as current technology will allow. Or, they'll buy from someone else. In fact, eighty-nine percent of companies expect customer experience to be the most important factor as they compete for business in 2016, according to research firm Gartner.

As your business ramps up this year, keep these ideas in mind to heighten the experience of your customers, so you stay one step ahead of your competitors...

To read the full article written by President and Co-Founder, Jaspar Weir, please click here.

February 12, 2016