The Evolution of CX Is Here – The TaskUs New York CX Summit 2017

Recently, TaskUs proudly hosted our bi-annual CX Summit in New York City with more than 100 people for a day of engaging, inspiring and intimate conversations about how to continuously improve the customer experience and delight customers. Speakers and participants from disruptive brands like HelloFresh, MailChimp, TravelZoo, Baublebar, onefinestay, Spring, Snap, Casper, Avant and Rent the Runway joined us for a great day!

A Fireside Chat with Danny Meyer

Our CX Summit opened with the highly-anticipated fireside chat with Danny Meyer, the CEO of Union Square Hospitality Group. Danny is the renowned NYC restauranteur responsible for such successes as Union Square Café and Gramercy Tavern (and a dozen other NYC staples). He was on Time's list of 100 most influential people in the world and, of course, started Shake Shack. His passionate belief that treating guest the way he wants to be treated is one of the top reasons patrons return to his restaurants time after time and why these establishments have consistently rank in Zagat's top restaurants in NYC for decades.

CSAT & eCommerce--How They Can Work Together

Building on this opening keynote, the remainder of the morning was filled with discussions about the challenges facing e-commerce companies that don't have the luxury of storefronts to connect with customers. These retailers are turning to cutting-edge technology solutions that deliver a personalized customer experience to drive high CSAT and brand loyalty. And these decisions are paying off. Companies like Baublebar have extremely satisfied customers who are incredibly loyal to the brand, relying on video calls to offer conversational support and help customers choose the right baubles for a girls' night out or a can't-miss wedding.

Delivering Happiness--Happy Employees Equal Happy Customers

In the afternoon, Jenn Lim from Delivering Happiness talked about how Zappos has built an enduring brand through values-based company culture, putting the employees first and actually using happiness as a business model, something that can be applied in every environment. Happy employees strive to deliver exceptional customer service, making the customer experience positive, memorable and impactful, and this ultimately leads to deep, meaningful brand loyalty.

Live Case Study with TaskUs Consulting

As we wrapped up our day, we presented a live case study about how TaskUs Consulting has worked with one of our clients to optimize Zendesk and unravel the pain points they had from years of using Zendesk and GoodData in sub-optimal ways. Simple rules and would-be temporary workarounds resulted in an uncontrollable monster for them, leaving them with a mashup of data and unreliable reporting. The TaskUs Consulting team dove right in with the client to unravel and clarify their GoodData Reporting together, enabling them to better identify and solve inefficiencies. It was a natural next step for us in an already- strong client partnership.

TaskUs Consulting is built on our 4-phase approach that delivers tailored and impactful solutions with every project we execute. We understand your need to achieve results and realize ROI in weeks and months rather than quarters and years, which is why our services focus on high impact insights and solutions that will drive your business forward fast.

Want More Information?

The day was dedicated to learnings from the smartest brands about how they are delivering personalized content, offering unique product recommendations and anticipating customer support questions, all before a customer ever reaches out with a question or problem. If you're a CX expert, these are conversations tailored specifically for you.

If you'd like to learn more about how TaskUs and TaskUs Consulting can help you drive excellence in your customer experience and optimize your core technology, contact us at consulting@taskus.com!

Michael Buenaventura

May 22, 2017